Social Media & Digital Marketing Strategy

At Black Dog, we eat, drink and sleep social media. We love the potential it gives for engaging with new and prospective customers and building loyalty.

It may feel daunting at first, but we’ll work with you to develop a social media strategy which is right for you and your business. We’ll take into account your business objectives and the progress you’ve made so far. We’ll speak your language and be with you every step of the way, at a pace which is right for you.

Social Media Management

We have the expertise to turn your objectives into practical steps using the latest techniques and strategies, across all digital platforms. Once we’ve decided together which steps are right for you, we will bring your social media strategy to life.

We can set up your Facebook, Instagram and twitter accounts. We can generate exposure through YouTube and make sure you get the most out of your LinkedIn presence. We’ll manage your blog content, monitor your activity and help you understand how customers are engaging.

Social Media Training and Mentoring

Social media gives us the ability to communicate – and more importantly – converse with, people of your choosing.

Often, the best way to get the most from your social media is for us to pass on our skills to key people in your organisation.

We can plan and deliver the practical workshops and training sessions your colleagues require so they have the necessary skills and confidence to go on and develop content, support your brand and respond to customers.

Social Media Advertising

Paid advertising has become essential to get your message across on social media. From simple ads and content promotion, to driving website traffic and re-targeting, there are countless ways that advertising on social channels can benefit your business.

Whether on Facebook, Twitter, Instagram or LinkedIn we will ensure your adverts are seen by the people you most want to see them.

Branding & Design

We want your social media to complement the brand you’ve already established in literature and print advertising and on your website.

Using our technical know-how and our design capability, we’ll design your apps, social media and digital content to build on your brand – not just the way it looks – but the branding style you use to engage with your customers and the wider market.