30 Jan 10 marketing lessons from Apple

Learning from the Marketing Gods

What is it about Apple? How can they charge a premium and still have us drooling over their latest products?

It doesn’t happen by chance, that’s for sure. Apple’s marketing team is rightly legendary, having spent years refining the art of consumer marketing and branding. The question is, how can regular, everyday businesses tap into this and make it work for them?

Well, here’s ten ways we can all potentially learn from Apple’s marketing department.